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Written at 27 April, 2016 10:29:20 AM by Mantzikos Christos
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    • One of the least well understood activities in growing a hardware or software business is the building of distribution channels. This looks very easy to the uninitiated, but in reality it’s extremely difficult. There are many subtleties that are far from obvious and some aspects that are necessary for success are downright counter-intuitive. Building a distribution channel strategy for your company is difficult in the best of circumstances when there are well-known exist channels for your product category.
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