Written at 3 May, 2016 10:39:00 AM by Elias Ndreu
    • Most channel partners don’t have a marketing department, a marketing specialist, or even an outsourced marketing provider, and even if they do, these resources tend to operate not as marketing strategists, but more as vendor interface managers – handling multiple vendors and a variety of product lines. This is where a partner marketing concierge comes in.
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