About the case study
One of our clients that is offering backup & restore software for Google Apps, got in touch with our team in order to help them attract Google Apps resellers willing to become their channel partners
Adding the keyword “Google Apps” on our algorithm among with the rest of the partnership criteria (localization, product category, partner program maturity and more) made the targeting so specific that it helped them increase 3x more their conversion rate and ROI in terms of qualified partnerships.